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How To Generate Constant Traffic Using Banner And Text Ads

Banner and text ads were all the rage in the early days of marketing on line. This style of advertising gradually faded as the Internet marketers favorite tool turned to things like email and search engine marketing, which is currently very popular. Although banner and text ads may not be the in form of marketing they once were, still they do offer advertisers a cheaper and mostly free form of promoting their service and building overall exposure for their business.

Following are a few tips if you are considering using banner and text ads in your online marketing:

Most importantantly is a call for action. A simple “click now” will work but you may want to add a little more incentive. Try saying “click now to receive your discount” or “click here to receive your bonus”. While still fairly simple it not only prompts action but also provides motivation for the reader to take action.

In general, you need to get straight to the point in as few words as possible, to capture the attention of the viewer in a very short space of time, maybe even just a second or two. There is no time to waste with any form of long or wordy ad copy. You need to capture the interest or curiosity of the viewer to make them want to click the ad so they can be forwarded to another place where you can fully explain the benefits of the service etc. that you are offering.

The full features that the service etc. offers can be explained in detail on your website. In your banner and text ads, you need to tell the viewer, in few words, that your service will provide something positive and relevant to them.

Banner and text ads ads do work. Surprisingly, the most effective ones being the simplest... a simple call to action that highlights some benefit to people if they click on the link. Do not rely on banner and text ads for all of your marketing but there is no doubt that you will generate traffic and visitors none the less. And besides, they are one of the least expensive forms of Internet marketing so why not use them to the fullest advantage?

By joining as many as practicable you are able to constantly display banner and text ads across the Internet for little cost and for the most part, no cost at all!

A more comprehensive Banner/Text advertising resource page can be found Here

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